# Annual guest lecture on generative AI

Source: ArrowEye (https://arroweye.be) · Language: English · Canonical page: https://arroweye.be/en/cases/vlerick-gastlezing

Recurring guest lecture on practical applications of generative AI.

## Facts

- **Category:** Talk
- **Sector:** Vlerick Business School
- **Size:** 2024–2026
- **Client:** Vlerick Business School
- **Editions:** 2024, 2025, 2026

## The question

Give students a realistic, practice-oriented picture of what generative AI can do today.

## Our approach

Recurring guest lecture by Siemen on practical applications of generative AI for students: in 2024 and 2025, and again in October 2026.